a multidisciplinary creative studio

S/S 2018

spring/summer 2018
LIMITED EDITION HEADWEAR PRINTS

+ CREATIVE DIRECTION
RESEARCH + CONCEPT DEVELOPMENT
+ PRINT CREATION // original drawings + renderings
+ overseas production coordination
+ copywriting collaboration
+ responsive website assets + management
+ CATALOG FEATURE SPREADS
+ EMAIL MARKETING ASSETS FOR PRODUCT LAUNCH
+ webinar deck + assets

CALIFORNIA DREAMIN

Jon Renau's laid back joyful approach to color and shape brings you a Spring Summer headwear collection sure to evoke love and wanderlust for the west coast.

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Classic dots capture
summer nights around a bonfire —
toes in the sand, laughter in the air,
and sparks floating into the moonlight
Bonfire-SoftieWrap-Side.jpg

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colorful stripes conjure oceanside
adventures with beach balls, towels,
umbrellas, and ice cream
Beach-Softie-Main.jpg

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a playful depiction of sunset rays
illuminating their surroundings
winding down from a sun kissed day
Sunset-Softie-Main.jpg

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celebrating West Coast flora with emotive renderings
of golden California poppies, red and paper poppies,
coneflowers, and succulents
Blooms-Softie-Main.jpg

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Micro stripes echo
the glimmer of tides washing the beach,
reflecting the pastel morning sky
Tide-ElegantSoftie-Main.jpg